Morgan Allyson Beauty Co.

Client
Morgan Allyson Beauty

Project
Website design, printable files and social media templates.

Year
2019-2020

 

Challenge

To help the company develop a cohesive design style for print and on social media, and create a website for generating online booking.

Solution

After reviewing business goals and a couple moodboard directions, the client settled on a navy and blush palette; classical style with an understated elegance. Navy stripes stand out, with cream and blush secondary colors, whimsical flowers and the occasional succulent. 

Products & Services

  • Branding Discovery Session
  • Instagram Kick-off Plan
  • Social Media Templates using Canva
  • Business Card, Gift Certification, and Intake Form Designs
  • Facebook Cover and Enewsletter Header

Business cards are printed on the front and back: Morgan’s pretty face and logo on the front with pertinent contact information on the back.

Creating moodboards is so much fun and a great challenge! Before I designed Morgan Allyson Beauty ’s business cards, we did a few studies for her business’s color palette, aesthetics, and visual style for her business. The primary color—navy—was a strong preference for its connotations of elegance, calmness, and sophistication. Blush and cream colors are secondary. And mint and lavender are accent colors.

Customized Canva Template Tutorial for Client

Contact