Southern SAWG 2016 Conference
Client
Southern Sustainable Agriculture Working Group
Project
Event Branding, Promotional Design and Publicity
Year
2015-2016
See also
Challenge
Create an eye-catching and memorable publicity campaign that promotes an annual conference and increases public attendance.
The Southern Sustainable Agriculture Working Group is a nonprofit that offers reasonably priced conferences for farmers and advocates every winter in rotating locations throughout the South.
Solution
The 2016 conference was a big milestone event—the 25th anniversary of the conference.
Planting seeds was chosen as the design theme for the conference.
Products & Services
- Event logo design
- Customized event web pages using Squarespace CMS web platform
- Promotional brochure, postcards and program design
- Magazine and digital advertisements
- Social media content and graphics
- Banners and directional signage
- Six months of ongoing publicity
- Coordinating with printers and mailing services
- Served as media liaison at event
- Provided photography documentation and social media presence during event
Concept, branding and publicity for regional sustainable agriculture conference.
Website header design for conference pages.